6581001
Description
Mind Map by DIANA CAROLINA BASTO GONZALEZ, updated more than 1 year ago
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Created by DIANA CAROLINA BASTO GONZALEZ
almost 9 years ago
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Innovation Without Tears
- Management knows it and so
does Wall Street
- The year-toyear viability of a
company depends on its ability to
innovate
- market expectations
- global competitive pressures
- the extent and pace
of structural change
- stand-alone efforts that
compete with one another
- for time
- money
- attention, and prestige
- total innovation
- total innovation
- for time
- stand-alone efforts that
compete with one another
- market expectations
- The year-toyear viability of a
company depends on its ability to
innovate
- Be Clear About Your
Innovation Ambition
- Defined as a novel
creation that produces
value
- tooll
- Ambition Matrix
- core Optimizing
existing products for
existing customers
- Adjacent Expanding from
existing business into “new
to the company” business
- Transformational
Developing
breakthroughs and
inventing things for
markets that don’t yet
exist
- core Optimizing
existing products for
existing customers
- Ambition Matrix
- tooll
- Defined as a novel
creation that produces
value
- Strike and Maintain
the Right Balance
- balance for an
innovation
- consider the
findings
- consumer
goods sectors
- allocation of resources
- allocation of resources
- technology
- in the industrial
- consumer
goods sectors
- consider the
findings
- balance for an
innovation
- Strike and
Maintain the
Right Balance
- In a study of
companies
- in the
industrial
- transformational
initiatives
- significantly better
performance
- for example
- 70% of their
innovation activity
to core initiatives
- 20% to
adjacent ones
- 10% to
transformational
ones outperformed
their peers
- Depending on the
same sector so is
the distribution
- Depending on the
same sector so is
the distribution
- 70% of their
innovation activity
to core initiatives
- for example
- significantly better
performance
- transformational
initiatives
- technology
- consumer goods
sectors
- in the
industrial
- In a study of
companies
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